What we do
Advocacy
We engage with Cabinet Ministers, officials, regulators, and stakeholders to ensure that decision makers take account of our industry’s views.
Networking
Members have several opportunities a year to attend networking events. These include an annual conferences, member forums and industry webinars and member training sessions.
Conferences
Issues management
We take a lead role in managing issues of importance to the plant and animal science industries.
We work with regulators and other stakeholders to reach sensible solutions, for the end goal of healthy crops, healthy animals and a healthy economy, while minimising risks to the public and the environment.
Communication
We are quoted regularly in the media as the trusted representative of the plant and animal science industries.
Industry newsletters highlight industry's views and are well-read by a variety of stakeholders. We keep abreast of news and issues and respond to them on behalf of our members.
Because we represent 90 percent of the market, we are recognised as a unified voice for the crop protection and animal health industries.
Our objectives
- Strive for effective and sustainable animal health and crop protection technology through industry leadership and advocacy.
- Achieve a balanced and science-based regulatory environment that gives members freedom to operate and grow in New Zealand.
- Enable farmers and growers to supply high quality food and fiber into domestic and global markets.
- Create an environment that encourages competition through innovation.
- Support health and wellbeing of pets, livestock and people.



